Campaign Monitor

Campaign Monitor is the best for  Handling Multiple Clients’ Needs. It is one of the best email newsletter software tools for NPOs and publishers who want all core email marketing features and insights to deliver beautiful newsletters. The software has a straightforward interface, a variety of email templates, and an easy-to-use email editor to get started with newsletter creation.

Best software features:

• Email sending based on email list time zones
• Spam testing to ensure your deliverability
• Landing page builder to capture more leads
• Pre-built engagement segments
• Insight analytics suite to monitor everything

Overview of other software features:

 

Email editor

Campaign Monitor has a great range of email templates for different purposes, such as product launches, feedback, sales, reengagement, and welcome emails. Its drag-and-drop email editor is easy to use. It provides preview options for desktop and mobile and gives you the ability to send test emails.

 

Subscriber management

When adding new subscribers to create an email list, you can choose to import them from other email marketing solutions to make the migration process much smoother. Campaign Monitor also provides sign-up form functionality that lets you grow your subscriber base by collecting customer contact details.

Autoresponders

Campaign Monitor builds autoresponders by guiding you through a series of questions on the industry you work in, your goals (increasing engagement, taking action, or driving conversions), and which customers you want to target: new, engaged, or lapsed.

It then creates a series of potential emails you can send to achieve your goals, based on customer actions.

 

Transactional emails

If you sell products online, you’ll need to send your customers transactional emails when they make a purchase or to tell them the item is on its way. But often, companies don’t measure the success of these emails, such as whether any customers open them, or they don’t optimize them to increase opens and clicks.

Campaign Monitor lets you create smart transactional emails that you can design, test, and monitor in the same way as you do with your newsletter, sale, or product-related emails.