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Copywriting

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  1. Snippets
    11 Topics
  2. LSI copywriting
    4 Topics
  3. Email Newsletter
    17 Topics
  4. Video Descriptions
    11 Topics
  5. Blog Posts Copywriting
    15 Topics
  6. SEO Copywriting
    13 Topics
    |
    1 Quiz
  7. Rewriting
    5 Topics
    |
    1 Quiz
  8. Text For Landing page
    5 Topics
  9. Product Description Copywriting
    15 Topics
  10. Creative copywriting
    22 Topics
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    1 Quiz
Lesson 3, Topic 17
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MailJet

02.02.2022
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What is Mailjet?

Mailjet is an email solution for both marketers and developers. Mailjet allows them to create, send and track marketing and transactional emails via an intuitive user interface and APIs.

Mailjet is also the founding contributor behind the open-source framework MJML that helps developers create responsive emails in the fraction of the time it takes with HTML. Mailjet is a member of the Certified Senders Alliance.

Mailjet’s intuitive user interface is available in 5 languages (English, French, German, Spanish, and Italian) and enables marketing teams to create, test, and send beautiful emails. The drag & drop email builder helps you create 100% responsive emails in no time.

Products and services

EMAIL API

Mailjet’s flexible infrastructure can auto-scale to send up to 15M emails/hour (per user) via their Email API. The architecture of Mailjet is based on low-level optimized code and a distributed cache strategy. This allows it to achieve such fast processing.

Key features

  • Email Marketing
  • Transactional Email
  • Transactional SMS
  • Marketing automation
  • Drag-and-drop email builder
  • Email templates
  • Responsive emails
  • Drip Campaigns
  • Dynamic Content
  • Image Library
  • Powerful Templating Language
  • MJML
  • Collaboration Toolkit
  • Multi-user Accounts
  • Subscription Forms
  • Segmentation
  • Contact list management
  • A/B Testing
  • Parse API
  • Event API
  • Send API
  • SMTP Relay
  • Dedicated IPs
  • Phone and Slack Support
  • Deliverability Expert
  • Online support
  • Stats & Reports
  • Real-Time Monitoring
  • CAN SPAM Compliance

Email Builder

Passport is an easy-to-use editor that helps you create your newsletters, marketing emails and transactional emails in a responsive format.

You can create your message by simply inserting text or images blocks, adding links, buttons for sharing on social media, and even customizable features. For even more customized content, you can insert HTML code blocks from the interface. Collaborate with other users in real-time for a more agile email design process.

Segmentation

Segmentation is one of Mailjet’s most beloved features. It allows customers to segment a contact list based on attributes like interests, demographics, and behavior. For example, marketers could segment their lists by city, gender, purchase history, email engagement history, and more. If you have the data, you can use it to segment.

Ultimately, Mailjet’s segmentation feature makes it easy for anyone to send their customers highly relevant content and increase engagement.

A/B testing

A/B testing has been a feature that has consistently differentiated Mailjet from its competitors. When it comes to email marketing, you’ll want to send the email that will generate the best engagement from your lists. Mailjet’s A/B testing feature goes beyond simple 2-variable tests and actually allows senders to design and test up to 10 versions of their campaigns to maximize their chances of opens, clicks, and ultimately sales.