How to Create a Mascot

· 28.10.2022

When you mention M&Ms or Pringles, everyone remembers the colorful button-shaped chocolate characters and the mustachioed man, which naturally drive us to remember the brands they’re associated with. Professionally designed mascots are a great way of keeping businesses in the minds of customers.

Mascots are fun, useful brand/service and event ambassadors. Therefore they should be appealing in order to grab the attention of their target audience, and must reflect the spirit and nature of the “product”.

Envato Elements and Envato Market have a wide range of logo and mascot designs and mascot kits you can purchase or browse for inspiration. In most cases, mascots are used for educational purposes, entertainment, or both.

In this tutorial, you’ll learn more about how to take a client brief from mascot drawing to a final logo and mascot design.

Let’s start creating!

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Course Includes

  • 4 Lessons
  • 17 Topics