Footer

Website footer design is about choosing what to include, with the intention of helping visitors and meeting business goals. These are important choices because footers are highly visible. A lot of visitors see them.

Here are 27 things that can go in footers: 

1. Copyright

If your footer had just one element, this might be it. The year and the copyright symbol. It’s a weak but easy protection against website plagiarism.

2. Sitemap

3. Privacy Policy

This is the second most common element in footer design. It typically links to a page explaining what information the website collects, how it’s stored and how it might be used. 

4. Terms of Use

The “terms of use” are a bit different from privacy. They explain what the visitor agrees to by visiting the website.

5. Contact

6. Address and Link to Map / Directions

Place information is something that visitors expect to find in footers. It’s also a way to tell Google where you are, which is important for businesses with local customers. Linking to the map is a handy way to help visitors find you.

7. Phone and Fax numbers

8. Navigation

9. Social Icons

10. Social Media Widgets

11. Email Signup

12. Login

13. Press

14. Site Search Tool

15. Images

16. Mini Gallery

17. Branding

18. Your Mission. Your Values

19. Keywords for Search Engine Optimization

20. Awards and Certifications

21. Association Memberships

22. Testimonials

23. Latest Articles

24. Upcoming Events

25. Video: Your Welcome Message

26. Audio: Your Jingle

27. One… Final… Call-to-Action