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Landing page

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DESIGN

Что такое целевая страница (Landing Page)?
Анатомия посадочной страницы

5 Topics
|
1 Quiz
- Тесты к Анатомии посадочной страницы
Формулы для построения посадочных страниц

4 Topics
Правила использования лендинга

1 Topic
1. 9 правил при использовании лендинга
Этапы перед созданием лендинга

3 Topics
Типы целевых страниц

3 Topics
Виды целевых страниц

4 Topics
Структура лендинга

34 Topics
|
1 Quiz
Copywrite

What is landing page?

1 Quiz
- Test Copywrite LP 1
Types of landing pages

11 Topics
|
1 Quiz
- Test Copywrite LP 2
Anatomy of landing page

11 Topics
|
1 Quiz
- Copywrite LP 3
Formulas of landing pages

1 Quiz
- Test Copywrite LP 4
Tips for good landing pages

1 Quiz
- Test Copywrite LP 5
Development

Аналитика

2 Topics
|
2 Quizzes
1. Google tag manager
  1. Тесты к Google Tag Manager
2. Hotjar for Developers
  1. Тест к топику Hotjar:
Список полезных плагинов и библиотек для работы с лендингами

3 Topics
Верстка

2 Topics
|
1 Quiz
1. HTML доступность
2. Единицы измерения: px, em, rem и другие
- Тест по Верстке
UX for developers

1 Topic
1. Адаптивный дизайн(Разработчики)
Customer avatar

Аватар клиента

1 Quiz
- Тест. Аватар клиента

Participants 286

Anna
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Test Copywrite LP 2

20.01.2022

Landing page Types of landing pages Test Copywrite LP 2

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Question 1 of 10

1. Question
How does landing page differ from homepage? Choose 2 right answers
- A. Typically has navigation menu
- B. Content focuses on conversion
- C. Has one CTA
- D. Has two or more CTAs
Correct

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Question 2 of 10

2. Question
What’s the purpose of the Click Through Page?
- A. convincing to click through another page where the actual conversion will take place
- B. describes an offer and asks to submit an email address and more such data
- C. creating brand awareness by delivering informational content
- D. directing visitors to another pages of the website
Correct

Incorrect
Question 3 of 10

3. Question
Where your lead gen form should be placed?
- A. Your form should always be above the fold
- B. You should place it in the website's footer
- C. You should place it in the website's header
- D. It should be hidden in the drop-down menu
Correct

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Question 4 of 10

4. Question
What makes CTA good in the Sales Pages? Choose 2 right answers
- A. It shows the benefits of clicking
- B. It engages visitors to share their personal information
- C. Highlights value
- D. It shares good content with visitors
Correct

Incorrect
Question 5 of 10

5. Question
What is viral landing page goal?
- a) get page visitors to sign up
- b) get page visitors to sign up and encourage them to share from a landing page
- c) viral pages are less expensive
- d) viral page allows to improve page speed
Correct

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Question 6 of 10

6. Question
A_______ has very few elements — a message, headline, CTA button and background image, and it doesn’t collect users contact information.
- a) home page
- b) squeeze page
- c) splash page
- d) click-through page
Correct

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Question 7 of 10

7. Question
The main goal of ________is to capture user’s email address.
- a) squeeze page
- b) splash page
- c) thank you page
- d) click-through page
Correct

Incorrect
Question 8 of 10

8. Question
Why are lead capture pages important?
- a) They help your sites' visitors to learn more about your product
- b) They help you to test your landing page
- c) They help you to promote your website
- d) They help you collect valuable information from your customers
Correct

Incorrect
Question 9 of 10

9. Question
What is the difference between sales pages and landing pages?
- a) A landing page can include a sale form
- b) A landing page doesn’t have to involve a sale
- c) A sales page doesn't include product description
- d) A sales page can include your personal info
Correct

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Question 10 of 10

10. Question
What is the main goal of a Referral Page?
- a) The primary goal is to help your business acquire more customers
- b) The primary goal is to promote your site
- c) The primary goal is to hire new employees
- d) The primary goal is to define your landing page from a sales page
Correct

Incorrect

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