Website structure

Which of the following aspects is NOT to be considered while creating a website architecture?

URL structures
Navigation menus
Featured snippets
Internal linking

Which of the approaches should be followed while creating the website hierarchy? (2 correct)

Make a hierarchy logical
Balance the number of subcategories within each category
Make as much of subcategories within each category as possible
Make as less as possible

Which type of website structure should be chosen for a website with a large number of articles?

Flat
Deep
Both A and B will work well
Number of articles is not to be considered while choosing the type of site structure

What are the three main types of website structure:

Tabular, Cross, Custom
Linear, Tabular, Internal-Linking
Linear, Network, Hierarchical
Waterfall, Matrix, Hierarchical

Choose the URL attributes list with correct attribute hierarchy

subdomain, protocol, domain, directory, page
page, subdomain, protocol, domain, directory
protocol, subdomain, domain, directory, page
protocol, domain, subdomain, directory, page

Which of the following features are valuable to look at while checking the competitor’s website structure? (2 correct)

what filters are used and their structure
what was implemented to make the website more user-friendly
how much traffic comes to the website from social networks
check total visits (the number of visitors on the website)

Which filters can be applied to organic competitors’ report in the Semrush tool?

Traffic
SE Keywords
Competition Level
All answers are correct

What is KD – keyword difficulty?

The estimated number of searches per month for the keyword
Estimated cost you would pay per click to appear for that keyword using paid search
Indicates how difficult it is to rank for a keyword
All of the above are correct

Which of the following data is available in Ahrefs Structure Explorer report?

distribution of URLs based on specific categories
keyword difficulty
website architecture
see the number of URLs by depth

What are NOT common issues that you can check with Ahrefs Site Audit?

HTML tags: missing, duplicate, or non-optimal length of title tags, meta descriptions, and H1 tags
all issues with Hreflang
detecting links to redirects, broken pages
all of the above could be checked with this tool

Why Breadcrumbs Are Good for SEO?

Help users & search engines understand how a site is organized
Decrease crawlability
Increase bounce rate
All above

By adding the right internal links, you make sure Google understands:

the relevance of pages
the relationship between pages
the value of pages
all above

What is SEO content?

content, designed to rank in search engines
potential customers
links to the website
organic traffic

Which of the following steps is related to SEO audit? (2 correct)

On-page SEO audit
SEO strategy development
Google penalties check
Keyword research

Which of the following statements does NOT look like a benefit of a proper site architecture in terms of SEO?

it helps Google find your site pages
it helps users navigate your site
it helps Google determine the importance of each page
all of the above seem to be a result of a good site architecture

When does the keyword cannibalization may occur?

when one page on the site targets more than one keyword
when there is more than one page on site that target the same keyword
both A and B
neither A nor B

What are the advantages of the deep site structure? (2 correct)

Create logical subcategories
Fewer levels of clicks encourage an easier decision-making process among users
Helps crawlers understand the content of your site faste
Break the website content into your core targeted categories and create top-level navigation that holds the different content types of your site

Which of the following is NOT to be planned for the Website Structure?

Multifunctional Structure
Advanced Structure
Sitemap
Simple Structure

Which of the following practices are considered to be beneficial for URL structuring in terms of SEO?

Keep URLs short, yet filled with context
Use stop words
Don't use hyphens to separate words
Use meaningful keywords

Which of the following tools can be used along with KWFinder (2 correct):

SERPChecker
BlogProfiler
SERDChecker
SiteProfiler

Which of the following data is available in Ahrefs Site Audit tool? (3 correct)

HTTP status codes of internal URLs
content quality: low word counts, unconsolidated duplicate pages
keyword search volume
content type of internal URLs

What DOESN`T include internal linking strategy:

Decide what your most important content is
Consider adding a related post section
Try adding navigational links
Analyze competitors on the market

For what A SITE AUDIT is needed?

for own Internet resource
for page loads
for search engines
for video content

SEO

Participants 286

18.04.2022

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