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  1. Introduction
    6 Topics
    |
    1 Quiz
  2. Responsibilities
    12 Topics
    |
    1 Quiz
  3. How to start SMM
    4 Topics
    |
    1 Quiz
  4. Analytics in Social media
    9 Topics
    |
    1 Quiz
  5. Content creation
    9 Topics
    |
    1 Quiz
  6. SMM Platforms
    21 Topics
    |
    1 Quiz
  7. Social media targeting
    16 Topics
    |
    1 Quiz
  8. Tools&Extentions
    12 Topics
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    1 Quiz
  9. Features
    11 Topics
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    1 Quiz
Lesson 3, Topic 2
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Facebook registration and preparation

03.02.2022
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Have you thought about creating a Facebook account? Maybe you haven’t decided to join this social network yet, but you’re curious. Or maybe you’re looking to create a Facebook Business page? Or perhaps you already use it regularly but want to know how you can further customize your account and better configure your privacy settings. Facebook, which is owned by Meta, is a network that offers a lot of options to its users. In this guide we’ll show you how to create your Facebook account step by step, set up all your options to get the most out of it.

How to Create a New Facebook Account Step by Step

From the Computer

  • Go to www.facebook.com
  • Enter your name, email or cell phone number, password, date of birth, and gender. If the system indicates that your password is not secure enough, try adding more characters or combining upper and lower case letters.
  • Click Create an account (remember you must be at least 14 years old to do this).
  • Finally, you’ll need to confirm the email address or cell phone number you entered earlier. To confirm the email, click or tap on the link in the confirmation email you receive. To confirm the cell phone number, you must enter the code you received by SMS in the Confirm box, which will appear when you log in.

From Your Cell Phone

  • The first thing you’ll need to do to create a Facebook account is to install the Facebook application on your cell phone. To do this, go to the corresponding app store (App Store for iPhones and Google Play for Android phones), find the Facebook application and download it.
  • If you have space problems on your cell phone, you can download Facebook Lite, which is a reduced version of the Facebook application. It takes much less time to install, but retains the same basic functions as the normal application.
  • Once you have downloaded and installed the application, open it. On the home screen, and click Create Facebook Account.
  • Then click Next.
  • Enter your first and last name.
  • Enter your date of birth.
  • Enter your gender.
  • Enter your mobile number for verification.
  • Choose a password.
  • Finally, click on Register. If there is a problem with your password, the system will ask you to go back and change it.

And that’s it! The application will automatically log in. You can tell it to remember your password so that you can log in by touching the application, without having to write down your details each time.

So, if you’re not already logged into your personal account, log in now, then dive into the Page creation steps.

https://youtu.be/en_1yDz68BA

Step 1: Sign up

Go to facebook.com/pages/create. Enter your business information in the panel on the left. As you do so, the page preview will update in real time on the right.

For your page name, use your business name or the name people are likely to search for when trying to find your business. For category, type a word or two that describes your business and Facebook will suggest some options. You can choose up to three of the suggestions.

Next, fill in the Description field. This is a short description that appears in search results. It should be just a couple of sentences (maximum 255 characters). When you’re happy with your description, click Create Page.

Step 2. Add pictures

Next, you’ll upload a profile and cover images for your Facebook Page. It’s important to create a good visual first impression, so choose wisely here. Make sure the photos you choose align with your brand and are easily identifiable with your business. You’ll upload your profile photo first. This image accompanies your business name in search results and when you interact with users. It also appears on the top left of your Facebook Page. If you have a recognizable brand, using your logo is probably the safest way to go. If you’re a celebrity or public figure, a picture of your face will work like a charm. And if you’re a local business, try a well-shot image of your signature offering. The important thing is to help a potential follower or customer to recognize your page immediately. As we explain in our post on the best image sizes for all social networks, your profile image should be 170 x 170 pixels. It will be cropped to a circle, so don’t put any critical details in the corners. Once you’ve chosen a great photo, click Add Profile Picture. Now it’s time to choose your Facebook cover image, the most prominent image on your Page. This image should capture the essence of your business and convey your business or brand personality. Facebook recommends you choose an image that’s 1640 x 856 pixels. Once you’ve selected an appropriate image, click Add Cover Photo.

After you upload the photos, you can use the buttons in the top right of the preview to toggle between desktop and mobile views. Use these to make sure you’re happy with how your images look in both displays. You can drag the images in the left column to adjust their positioning.

When you’re happy with your selections, click Save. Ta-da! You have a Facebook Business Page, although it is extremely sparse. Of course, while the skeleton of the Facebook Page for your business is now in place, you’ve still got a lot of work to do before you share it with your audience.

Step 3. Connect your business to WhatsApp (optional)

After you click Save, you’ll see a pop-up box asking if you want to connect your business to WhatsApp. This is optional, but it does allow you to add a WhatsApp button to your page, or send people to WhatsApp from Facebook ads. If you want to connect your business to WhatsApp, click Send Code. Otherwise, close the window to continue without connecting WhatsApp. You’ll get one more pop-up box asking if you’re sure. Since we’re skipping this, for now, we’ll click Leave.

Step 4: Create your username

Your username, also called your vanity URL, is how you tell people where to find you on Facebook. Your username can be up to 50 characters long, but don’t use extra characters just because you can. You want it to be easy to type and easy to remember. Your business name or some obvious variation of it is a safe bet. To create your username, click Create Username on the Page preview. Enter the name you want to use. Facebook will let you know if it’s available. If you get a green checkmark, you’re good to go. Click Create Username. You’ll get a confirmation pop-up. Just click Done.

Step 5: Add your business details

While you might be tempted to leave the details for later, it’s important to fill out all of the fields in your Facebook Page’s About section right from the start. As Facebook is often the very first place a customer goes to get information about you, having it all there is important. For example, if someone is looking for a business that’s open till 9, they want to confirm this information on your Page. If they can’t find it, they’ll surely keep looking until they find another place that’s more forthcoming. Fortunately, Facebook makes this very easy to complete. Simply scroll down on your Page view to the section called Set Your Page Up for Success and expand the item called Provide Info and Preferences.

Fill in the appropriate details here, starting with your website. If your business is open to the public during specific hours, make sure to enter those here. This information appears in search results. Don’t forget to complete the Add an action button section. Facebook’s built-in call-to-action button makes it very easy to give the consumer what they’re looking for and it allows them to engage with your business in real time. The right CTA button will encourage visitors to learn more about your business, shop, download your app, or book an appointment. To add your CTA, click the blue box that says Add Button, then choose which kind of button you want.

If you don’t want to complete all of these steps now, you can always access them later. In the Manage Page menu on the left, just scroll down to Edit Page Info. If at any time you want to take your Facebook Business Page offline while you work on the details, you can choose to unpublish your page. From the Manage Page menu, click Settings, then General. Click Page Visibility and change the status to Page unpublished.

Step 6. Create your first post

Before you start inviting people to like the Facebook Page for your business, you should post some valuable content. You can create your own posts, or share relevant content from thought leaders in your industry. You could also create a specific type of post, like an event or offer—just click one of the options in the Create box at the top of your page. Make sure that whatever you post offers value for your visitors when they arrive at your Facebook Business Page, so they’ll be inclined to stick around.

Step 7. Invite an audience

Your Facebook Business Page now represents a robust online presence that will make potential customers and fans feel comfortable interacting with you. Now you need to get some followers! Start by inviting your existing Facebook friends to like your Page. To do so, just scroll down to the bottom of the Set Your Page up for Success box and expand the section called Introduce Your Page. Click the blue Invite Friends button to bring up a list of your personal Facebook friends. Select which friends you want to invite, then click Send Invites. Use your other channels, like your website and Twitter, to promote your new page. Add “follow us” logos on your promotional materials and email signature. If you’re comfortable doing so, you can ask your customers to review you on Facebook, too.