SMM.Test Platforms

Which marketing goals can be achieved by using Social Media?

a) Increasing website traffic
b) Raising brand awareness
c) Building conversions
d) All of the above

Which of the following is an all-in-one social media marketing platform?

a) Onlypult
b) Sendible
c) Falcon
d) Visme

Is Facebook the world’s largest social network?

a) Yes
b) No, because of Instagram
c) No, because of LinkedIn
d) None of the above

All of the following are Facebook Analytics indicators except:

a) Likes
b) Page Verification
c) Reach
d) Posts

Which one is the main Facebook’s Advantage Over Other Social Media?

a) Advertising
b) Mobile Trends
c) Engagement
d) all of the above

What is the definition of a Custom Audience?

a) your ideal customers usually belong in this type
b) those people who previously engaged with your business
c) people who have similar traits and interests with your best customers
d) all of the pages's subscribers

What is NOT a tool to streamline your publishing process?

a) A social media publishing tool
b) A content calendar
c) A social media listening tool
d) None of the above

What is wrong with getting followers’ strategy?

a) Post often
b) Over-promote
c) Host giveaways
d) Vary your posts

What is the missing word in the statement “More …= more trust = more purchases”?

a) shares
b) comments
c) subscribers
d) likes

What should we try to expand the reach and boost engagement?

a) Post questions
b) Be consistent
c) Facebook advertising
d) none of the above

Which type of post is the best for featuring products or services, social graphics, and simple status updates?

a) Photo Albums
b) Photo/Video
c) Photo Carousel
d) Slideshow

What is the benefit of User-Generated Content?

a) It saves a lot of time on content creation
b) It demonstrates that a brand cares about its consumers
c) it is incredibly shareable
d) all of the above

What is NOT a type of Facebook structure?

a) News Feed
b) Timeline
c) Marketplace
d) Groups

Watch Party is a part of…

a) List
b) Groups
c) Units
d) Filter

All of the following are Pros of Facebook except:

a) Connectivity
b) Facebook Live
c) Virtual Timeline
d) Freedom of expression

Budget is among..

a) Challenges of Facebook for business
b) Benefits of Facebook for business
c) both are correct
d) none of the above

What type of content is YouTube for?

a) Pictures
b) Articles
c) Videos
d) Music

Which of the following is a function of YouTube?

a) Upload articles to your channel
b) Users can search for and watch pictures
c) Create a personal YouTube channel
d) All answers are correct

How many videos do you need to have on a channel for YouTube’s algorithms to start promoting them?

а) 1
b) 15
c) 20
d) 35

Is it important to respond to comments on the video?

a) Yes
b) No
c) Only if the number of channel subscribers is 1000+
d) There is no right answer

Why do most people turn to YouTube?

a) Watching TV series
b) Listening to music
c) Learning
d) Saving personal videos

What is another name for Tutorials?

a) Just do it
b) How to
c) Please help
d) Can I

What tools can be used to earn money on YouTube?

a) Affiliate Links
b) Sponsorships
c) Merch and Products
d) All answers are correct

What devices can be used to upload videos to YouTube?

a) PC only
b) Phone only
c) PC, phone
d) There is no right answer

What is the optimal number of hashtags for an Instagram post?

a) 5
b) 8
c) 10
d) 14

In which application can the user choose presets for photos?

a) Keyhole
b) WEBSTAGRAM
c) Later
d) Lightroom

What do fake Instagram followers lead to?

a) Have no ROI
b) ER growth
c) Instagram page block
d) The correct answers are ‘a’ and ‘c’

Which part of the post is the most important?

a) Picture
b) Caption
c) Picture and caption
d) There is no correct answer

How long are the IGTV videos available?

a) 24 hours
b) 7 days
c) 1-month
d) The video does not disappear

What type of content is best for promotion in 2022?

a) Feed content
b) Stories
c) Reels
d) All answers are correct

What features are not available on Instagram?

a) The eraser brush
b) Instagram collection
c) Tools for correcting the figure in the photo
d) Archive posts

Which generation mostly uses Instagram?м

a) Generation Z
b) Generation X
c) Generation Y
d) All answers are correct

What Is TikTok?

a) It is an app that allows users to create and watch videos
b) It is an app that allows users to create pictures
c) It is an app that allows users to create texts
d) It is an app that allows users to watch long videos

TikTok has a strong focus on:

a) friendly content
b) optimistic content
c) localized content
d) aggressive content

TikTok Provides:

a) a small audience
b) a huge audience
c) a target audience
d) only young audience

TikTok audience is:

a) more negative
b) more interested in free products
c) more indifferent
d) more willing to interact with your brand

What is TikTok marketing?

a) It's using TikTok to make creative content
b) It's using TikTok to increase a brand awareness
c) It's using TikTok to promote a brand, product or service
d) It's using TikTok to drive traffic to the website

The benefits to a brand using TikTok hashtags are:

a) To amplify the reach of your content
b) To identify competitors
c) To get more followers
d) All of the above

Song Imitation is a video:

a) where people lip-sync to a song
b) where people sing
c) where people dance
d) where people cook

What kind of videos can show you as an expert in your industry?

a) Vlog
b) Storytelling videos
c) Tips & Tricks
d) Daily Routine videos

One of the cons of doing TikTok Marketing is:

a) hashtags
b) content format limitations
c) filters and effects
d) video editing

One of the advanced features is:

a) content format limitations
b) cost of advertising
c) live video streaming
d) risk of ruining your brand’s reputation

What is LinkedIn for?

a) Improve your brand
b) Make contacts
с) Engage in networking
d) All answers are correct

Complete the statement: “LinkedIn works through personal files of each person, as a […]”

a) blog
b) CV
c) portfolio
d) promo

What is able to be followed without sending a connection and waiting for approval?

a) LinkedIn Profile
b) LinkedIn Page
c) all of the above
d) none of the above

LinkedIn recommends a background photo size of?

a) 1080 × 1920 pixels
b) 1080 × 1080 pixels
c) 1584 x 396 pixels
d) 479 х 246 pixels

The Ads people can buy include:

a) Sponsored content
b) Text ads
c) Sponsored InMail
d) all of the above

All of the followings are Tips for Sharing on LinkedIn, except:

a) Share links to interesting articles, websites or videos.
b) Don’t bother posting when no one’s looking.
c) Attach a document to your status update.
d) Talk about an event you are attending or have attended.

Which definition better describes LinkedIn content?

a) is either dangerous
b) is either horrible
c) is either boring
d) none of the above

What is NOT a type of content for LinkedIn?

a) Native Video
b) Text Only
c) Photos and Graphics
d) no right answer

How many groups does LinkedIn allow you to join?

a) 50
b) 100
c) 500
d) The number of groups is not limited

Which of the following statements about LinkedIn is TRUE?

a) There is no spam on the platform
b) Advertising is cheaper on the platform than on other social networks
c) The platform limits the level of interaction you can conduct
d) All answers are correct

What devices can a user use to register on Snapchat?

a) PC
b) Mobile phone
c) Tablet
d) All answers are correct

Complete the statement: “Regardless of the format, the ads are […]”.

a) Split screen
b) Full-screen
c) Half screen
d) Answers ‘a’ and ‘c’ are correct

What is NOT a part of customizing a Twitter profile?

a) Handle
b) Header
c) Footer
d) Birthday

Which component does allow to act on users’ specific feelings, thoughts, actions?

a) Search Keyword Targeting
b) Timeline Keyword Targeting
c) Implement hashtags
d) Interact with followers

Which type of bid gives you full control over how much money you’re willing to pay?

a) Automatic bid
b) Maximum bid
c) Target bid
d) Conversional bid

Which of the following is called advertising objective?

a) Awareness
b) Consideration
c) Conversion
d) All of the above

Complete the statement: “Organic marketing involves driving website traffic and generating and converting leads […]”.

a) Without the use of paid advertising
b) With the use of paid advertising
c) With the use of paid and non-paid advertising
d) There is no right answer

The most important elements of organic marketing are:

a) SEO, social media engagement, paid advertising, natural link building
b) SEO, social media engagement, natural link building, mobile optimization
c) Social media engagement, natural link building, paid advertising, SEO
d) SEO, mobile optimization, social media engagement, promotion on television and radio

SMM

Participants 286

07.02.2022

Quiz Summary

Information

Results

Results

Categories

1. Question

2. Question

3. Question

4. Question

5. Question

6. Question

7. Question

8. Question

9. Question

10. Question

11. Question

12. Question

13. Question

14. Question

15. Question

16. Question

17. Question

18. Question

19. Question

20. Question

21. Question

22. Question

23. Question

24. Question

25. Question

26. Question

27. Question

28. Question

29. Question

30. Question

31. Question

32. Question

33. Question

34. Question

35. Question

36. Question

37. Question

38. Question

39. Question

40. Question

41. Question

42. Question

43. Question

44. Question

45. Question

46. Question

47. Question

48. Question

49. Question

50. Question

51. Question

52. Question

53. Question

54. Question

55. Question

56. Question

57. Question

58. Question

59. Question

60. Question