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Landing page

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DESIGN

Что такое целевая страница (Landing Page)?
Анатомия посадочной страницы

5 Topics
|
1 Quiz
- Тесты к Анатомии посадочной страницы
Формулы для построения посадочных страниц

4 Topics
Правила использования лендинга

1 Topic
1. 9 правил при использовании лендинга
Этапы перед созданием лендинга

3 Topics
Типы целевых страниц

3 Topics
Виды целевых страниц

4 Topics
Структура лендинга

34 Topics
|
1 Quiz
Copywrite

What is landing page?

1 Quiz
- Test Copywrite LP 1
Types of landing pages

11 Topics
|
1 Quiz
- Test Copywrite LP 2
Anatomy of landing page

11 Topics
|
1 Quiz
- Copywrite LP 3
Formulas of landing pages

1 Quiz
- Test Copywrite LP 4
Tips for good landing pages

1 Quiz
- Test Copywrite LP 5
Development

Аналитика

2 Topics
|
2 Quizzes
1. Google tag manager
  1. Тесты к Google Tag Manager
2. Hotjar for Developers
  1. Тест к топику Hotjar:
Список полезных плагинов и библиотек для работы с лендингами

3 Topics
Верстка

2 Topics
|
1 Quiz
1. HTML доступность
2. Единицы измерения: px, em, rem и другие
- Тест по Верстке
UX for developers

1 Topic
1. Адаптивный дизайн(Разработчики)
Customer avatar

Аватар клиента

1 Quiz
- Тест. Аватар клиента

Participants 286

Anna
Popova
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Copywrite LP 3

20.01.2022

Landing page Anatomy of landing page Copywrite LP 3

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Question 1 of 10

1. Question
Choose elements that define landing page from website or homepage
- a) Landing page is a single page website
- b) Typically has no navigation menu
- c) Uses a form through which visitors can claim an offer and become a lead
- d) All of the above
Correct

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Question 2 of 10

2. Question
What elements can be named as a headline?
- a) Images that are on the page
- b) Description of a product
- c) Short phrase, title of a written content
- d) Same as footer
Correct

Incorrect
Question 3 of 10

3. Question
Choose the definition of a Unique selling proposition (USP)
- a) Only on the top
- b) Only while composing contact form
- c) In every part, where the headline is nescesary
- d) Nowhere
Correct

Incorrect
Question 4 of 10

4. Question
Choose the difference between features and benefits
- a) Part of a Headline
- b) A specific benefit that makes your business stand out when compared to other
- c) Unique part of your product or service
- d) All of the above
Correct

Incorrect
Question 5 of 10

5. Question
Name the purpose of a Unique selling proposition (USP)
- a) To show that your product is one of a kind
- b) To show that your landing page is unique
- c) To answer customers questions
- d) To define your producys from others
Correct

Incorrect
Question 6 of 10

6. Question
Choose the difference between features and benefits
- a) Features are more important
- b) There is no difference between features and benefits as they are the same
- c) A feature is a part of your product or service, while a benefit is the positive impact it has on your customer
- d) None of the above
Correct

Incorrect
Question 7 of 10

7. Question
Select the purpose of a social proof?
- a) The idea that consumers will adapt their behavior according to what other people are doing
- b) One of the marketing funnels
- c) The idea that people can choose a product depending on their personal taste
- d) None of the above
Correct

Incorrect
Question 8 of 10

8. Question
What is a call to action (CTA)?
- a) FAQ section
- b) A prompt on a website that tells the user to take some specified action
- c) A special section, part of the site, where you can leave your contact info
Correct

Incorrect
Question 9 of 10

9. Question
What is a FAQ section on a landing page?
- a) Section where customers can find answers for frequent questions
- b) Section where customers can order a product
- c) Section where customers can find contact info
- d) None of the above
Correct

Incorrect
Question 10 of 10

10. Question
Select is the folowing correct: Lead form is the same as a contact form
- a) True
- b) False
- c) Lead form is a part of a contact form
- d) Contact form is an alternative to a lead form
Correct

Incorrect

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