Facebook Ads
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Fb Ads Manager21 Topics
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Set Up a Business Manager Account
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Business.facebook
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The Primary Facebook Page
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Create a new Ad Account
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Add an Ad Account in Business Manager
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Facebook Ad Account Troubleshooting
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Facebook Ad Account Access Levels
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Analyst
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Advertiser
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Moderator
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Editor
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Admin
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Requesting Page Access
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Assigning Page Access via Email Address
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Facebook Ad Account Access
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Assigning Access
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Requesting Access
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Adding Other Assets
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Adding People
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Pages and Ad Accounts
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Partners
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Set Up a Business Manager Account
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Set up ad campaigns, ad sets, and ads40 Topics
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Create Ad Campaign
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Choose a Campaign Objective
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Awareness
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Consideration
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Conversion
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Build Custom Audience
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Target Demographics and Interests
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Location
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Age
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Gender
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Language
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Detailed Targeting
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Interests
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Behaviours
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Demographics
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Target a custom audience
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Customer file
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Website traffic
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App activity
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Engagement
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Video
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Lead ad
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Canvas
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Page
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Target a lookalike audience
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Video lookalike audience
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Custom video audience
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Email list lookalike audiences
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Conversion lookalike audiences
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Page likes lookalike audiences
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Budget
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Daily media spend
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Lifetime media spend
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CPM
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CPC
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Ads are placed
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Desktop/ Mobile news feed
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Right-hand column
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Facebook audience network
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Instagram
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Create Ad Campaign
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Ad creating13 Topics|1 Quiz
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Monitor performance12 Topics|1 Quiz
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Retargeting27 Topics
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Fb Retargeting
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List-based Retargeting
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Pixel-based Retargeting
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Facebook Retargeting Pixel
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Retargeting Website Visitors
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Building Lookalike Audiences
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Tracking and Improving Conversion
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Creating Dynamic Retargeted Ads
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Create A/B testing
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Set Up A Facebook Retargeting
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Install the Facebook Retargeting Pixel
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Create the Pixel
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Installing the Pixel
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Create a Custom Audience
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Website
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App Activity
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Customer List
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Offline Activity
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Determine Campaign Objectives
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Сreate Retargeting Ad
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Track Ad Campaign
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Choose Audience
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Segment Custom Audiences
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Audience Exclusions
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Retarget People Interacted with Business
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Give a Discount Offer
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Test Ads
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Fb Retargeting
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Instagram7 Topics|1 Quiz
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Boosted Posts4 Topics|1 Quiz
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Page Promotion1 Topic|1 Quiz
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Lead Gen Ads6 Topics|1 Quiz
Participants 286
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Moderator
25.05.2022
What is the Facebook Moderator role on Facebook pages?
A Facebook page moderator is a Facebook page role that as an admin you can assign to people who are mainly responsible for moderating discussions under your Facebook page and posts.
It has fewer rights and responsibilities compared to a Facebook page admin or editor but has more rights than just a Facebook page advertiser or analyst.
What are these rights? Let’s have a closer look at this.
What can Facebook page Moderators do on a FB page?
A person who has been assigned a FB page moderator role can do the following tasks on that specific Facebook page:
- respond to comments as the Facebook page
- delete or hide Facebook comments
- send a message as the Facebook page
- create ads and promotions and boost posts from the FB page
- ban people from the Facebook page so they can’t comment or post to the Facebook page
- view insights of the Facebook page
However, the Facebook moderator won’t be able to do any of the following:
- delete or unpublish the Facebook page (only FB page admins can do that)
- edit the Facebook page
- create and delete Facebook posts (only editors and the admin can do that)
So the most important thing to keep in mind is that if you assign someone the Facebook page moderator role he or she will be only able to moderate on the FB page but won’t be able to post or edit posts on the Facebook page.
When you should have a dedicated Facebook page Moderator?
You might be wondering when it is the right time to assign someone the Facebook moderator role. Here are some general guidelines:
Generally, any time when the following types of issues get over your head:
- When there is a high volume of customer service inquiries
- If the content on your Facebook page needs to be moderated a lot of times for inappropriate language, images or links
- When there are too many spam posts on your page and it’s become difficult for people to find your updates
- You don’t think the person who is responsible for creating the FB posts will be able to moderate the page, as well as a professional moderator would.
How to Moderate successfully On A Facebook Page?
Here is some general advice you can follow if you want to be successful in moderating your Facebook page:
- Respond to all comments and messages as soon as possible
- Keep an eye on the page’s activity, and be sure to respond quickly if there are any changes in likes or shares
- Have clear rules and regulations for running a Facebook page
- Make sure you have enough moderators to handle all the comments, posts, and messages coming in
- Monitor your page regularly so that it doesn’t get overrun with spam or offensive content
- Be mindful of what you post – don’t share anything too personal or controversial
- Hire an outside expert or an agency to take care of moderating Facebook posts.